Related content
-
The Candid CMO: Jiunn Shih, Global Chief Marketing, Innovation and Sustainability Officer at Zespri
In the first of a new series, WFA chats to the global marketing lead for Zespri to explore his marketing journey from boyhood to his…
-
AI (Artificial Intelligence)CreativityAI
Top WFA content in 2024 to get you ahead in 2025
We have compiled an overview of 2024 content that’s been most popular with WFA members and, where appropriate, with the wider…
-
L’Oréal, Kraft Heinz and Mastercard join Seth Godin on the Global Marketer Week conference stage
WFA and the Belgian Advertiser Association, UBA, have announced new speakers for the WFA x UBA Conference, which will form the…
-
WFA CEO looks back at 2024
WFA’s year has reflected the rapidly evolving and uncertain economic and geo-political landscape in which we and our members…
-
AI (Artificial Intelligence)Agency managementConsumer insight
In case you missed it… Powerful WFA content from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
-
Global Marketer Week heads to Brussels
Registrations are now open for WFA Global Marketer Week 2025, which will take place in Brussels in partnership with UBA, the Belgian…
-
Organisation & structure
WFA refreshes Asia Advisory Board
We have revamped our Asia Advisory Board (AAB) to ensure it addresses the issues that matter to marketers across the…
-
Three new colleagues join WFA team
Tom Ashby, Bex Fisher and Amparo Gomez have joined WFA to work across marketing services and events.
-
WFA welcomes new team members
Brenna Brandes, Rishi Saxena and Tejash Natali have joined WFA to work in marketing services and in ‘Halo’, WFA’s…
-
WFA Annual Report 2022
An overview of WFA’s key projects and initiatives from 2022
-
Brand purposeBrand reputation
An unlikely destination
WFA CEO Stephan Loerke reports back from COP27, where the real action is happening away from political leaders.
-
Digital policyMarketing procurement
Webinar: WFA in 2020 - What’s now, what’s next
The WFA team presented on priorities shared by our multinational marketing communities over the past year and in the…